Episode 10

The Bro Culture Behind GoonTape (and why it works) (ft. GoonTape)

Published on: 9th April, 2025

This week on State

of the Second, John sits down with Adam from GoonTape to talk about

building a brand, breaking norms in the firearms industry, and bringing

fresh energy into the 2A space. From launching GoonTape with 10,000

rolls in his apartment to revolver EDCs and wild marketing, Adam shares

his journey and mission to grow a more inclusive gun culture.

Special thanks to our sponsors for supporting this season!

Blackout Coffee – Try GOA’s “No Compromise” roast at https://www.gunowners.org/ or https://www.blackoutcoffee.com/


Patriot Mobile – Get 1 month free with code GOA at checkout at https://patriotmobile.com/

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About the Podcast

State of the Second
The State of The Second, an interview style podcast focusing on the impact that legislation and activism is having on the firearms industry, and the second amendment community.
"State of the Second isn’t your typical 2A podcast—it’s a backstage pass into the firearms industry.

Hosted by Kailey Nieman and John Fahrner, we sit down with the real people behind the brands, builds, and big ideas shaping the gun world. From shop owners to social media legends, each episode dives into how they got started, what keeps them going, and what it really takes to make it in the firearms industry, plus the battles they face along the way. If you’ve ever wondered how to break into the industry or what it’s like behind the scenes, this is your front-row seat."